"BURN THE SHIPS FOR BETTER DAYS"
I'm so excited to bring you the story behind the design of our first ever themed drop.
"Burn the Ships" is a phrase that is often used to convey a message of full commitment to a particular course of action, leaving no options for retreat or turning back.
Whether it is taking care of our mental health, working through difficult times, or the effort required to reach our goals and aspirations, the idea of eliminating the possibility of retreat can become a personal promise to keep going.
The reason I chose "Burn The Ships For Better Days" as the theme of our first drop is that over the past couple years, I've personally had to burn a lot of ships. I've grown in more ways that I could have ever imagined, and without those struggles, I never would have become the person that I am today.
At its core, this drop is a promise to myself, and to you, that this wild idea is just the beginning.
So light a match, and burn your ships. Turning back was never an option. I'm glad you're here. ✌️
Patrick K.
Founder of Chaotic Good Design Co.